A crow was flying around on a hot summer day looking for water. Suddenly, he comes across a pitcher of water, but since the level of water is low, he can’t reach the water. He tries to reach the water through varied means, but slowly gets tired and dehydrated. He’s about to give up and accept his fate when he has an idea: he drops small pebbles in the pitcher until the water level rises to the point where he can reach it.

While the classic fable has much learning, the most important lesson it gives is – Smart and fast thinking is the key to all your problems. In today’s time, the Internet has become crowded, noisy, even abundant, which makes it hard for brands to stand out, and easy for people to get bored. There is a lot of information available on the internet; however, the approach to present the information is not smart or quick. And that is where Snackable News has an edge!

Focusing on storytelling which is smart, crisp and fast, Snackable News creates content that every brand needs, to connect with its audience and rise above the crowd. And shorter the content, the crispier it its! Following this model, Snackable News, the content creation platform started its operations in early 2015 in Jordan with a seed investment from Oasis 500.

Having won several awards in the past, Snackable News is a business-to-business (B2B) platform for content creation, marketing and distribution. It help you finds news and stories in Arabic, English or French that are trending or witnessing mass attention on social networks. With its unique approach for content, it creates ‘Snackable’ content based on those stories; content that engages mobile and desktop readers in any desired sector or industry.

Following a distinctive model, Snackable News allows readers to simply search the pre-written articles, through the use of industry keywords. It then permits the readers of an article to own the rights to an article as well which can be used by them for their own business or personal use. The articles developed on Snackable News are engaging and optimised for Google and its readers. Free from plagiarism, these articles serve as a great marketing tool to promote a brand.