The Story of a Palestinian Startup Spreading Indie Music
- Palestinian startup
- Indie music
- 80% of music distributed in the Middle East is owned by Rotana, and consists primarily of electro-synthetic “habibi” pop
- Within months, indiepush.com registered 57 indie-bands primarily from the Middle East, with a social media reach of 2 million fans, generating sales from over 15 countries
- Every day, great music is created by independent talent, in contrast to what’s distributed on mainstream radio and tv
To cut it short
Founded by respected independent artists from Palestine (Mahmood Jrere from DAM, Abed Hathout from Khalas & Nihad Aw), they created indiepush.com from personal experience to better market, share, and sell music directly through their fans’ social media networks. It worked.
A combination music store + social network, indiepush.com gives fans easy ways to directly support the artist they love. Fans are rewarded by earning points for every purchase and/or share generated through social media. The platform is seeing high growth rates since launch.
Experience great indie-music here: indiepush.com